Everyone's Doing It

Blogging is an excellent form of communication that has emerged in the social media industry today. Millions of people all over the world are using blogging and other social media websites such as facebook and twitter to communicate with friends, business partners, customers, etc. Blogging allows us to express our own opinions/experiences in a much more clear and understanding way. Blogging is useful for this class because we only meet once a week and the world doesn't stop while we are out of class. What I mean by that is if an event occurs in the news that relates to a topic we have been discussing we can express our opinions or get a better understanding of a topic in many different perspectives as we have approximately 20 students in our class. As we have a variety of students in our class as far as age, ethnicity and social interests; I hope to get a better understanding of current events/issues in the world today through my fellow classmates opinions and experiences as I will be able to share mine too.

Business's today have been increasing their roles in the social media industry as of late, so the expectations are continuing to increase amongst consumers. Business's have begun using social networks such as facebook to market their products and services. This is an excellent and efficient way to reach their target markets because the marketing is free and effective. However, as we discussed in class today, the business exposes some risks while promoting their products on blogs, message boards and social networks. For instance, a company publishes a faulty product on a social network and consumers give bad reviews they risk losing future business because consumers may not trust the brand name. I think businesses have been doing a great job exposing themselves in the social media today and this trend should continue to increase as the benefits are evident.

Sean Conklin