this article was about how Mercedes-benz and audi are using social media sites facebook and twitter to do a contest leading up to the super bowl. it plans to set up contest to social media users with "hefty" prizes given out. Contests involved in tweeting regularly and coming up with the best slogans. it mentioned that super bowl commercial slots were about 3 million dollars for about 30 sec. Audi, Mercedes-benz and companies like wise wanted to build up their marketing agenda by not just limiting there promotion to 30 seconds but by building a "hype' to the super bowl. this is a great idea to create even more awareness because it doesn't limit the the marketing and promotion to just a 30 minute advertisement but its uses social media to extend the awareness prosess interact with potential costumers
rodlin pierre
Monday, December 20, 2010
Can Social Media Change Lives And Politics?
The political dust has settled down in Iran, but the world has not forgotten the heartbreaking image of the death of Neda. How did the world get to know about it when the Iranian government had tight control over traditional media?
The gravity of the devastation left behind in Haiti by the earthquake was far beyond imagination. The level of outcry was such that traditional media alone couldn’t handle mobilizing resources to help the people of Haiti.
The government of China stands to censor the internet, but how long will this last given the speed at which information technology is growing? Just like the rest of world, the Chinese people want to engage and interact with others. In a blog post, Google announced that it would no longer censor its Chinese search engine, even if it means pulling out of China entirely.
Ben Parr, Co-Editor of Mashable, wrote an article, Social Media’s True Impact on Haiti, China, and the World. The article highlights how ordinary citizens of Iran used social media to inform the world of what was happening during the presidential elections crisis.
According Ben Parr, it was impressive how charity text message campaign raised more than $10 million for Haiti victim relief. He enlightened that social media tools are breaking through China’s great firewall.
I wouldn’t think that social media tools (Facebook, Twitter, Youtube, Blog, etc) are replacing traditional media, but rather; they have taken the world of communication to a whole new level. Leave a comment telling me what you think of social media’s role in society.
Abaya Sekou Sannor
The gravity of the devastation left behind in Haiti by the earthquake was far beyond imagination. The level of outcry was such that traditional media alone couldn’t handle mobilizing resources to help the people of Haiti.
The government of China stands to censor the internet, but how long will this last given the speed at which information technology is growing? Just like the rest of world, the Chinese people want to engage and interact with others. In a blog post, Google announced that it would no longer censor its Chinese search engine, even if it means pulling out of China entirely.
Ben Parr, Co-Editor of Mashable, wrote an article, Social Media’s True Impact on Haiti, China, and the World. The article highlights how ordinary citizens of Iran used social media to inform the world of what was happening during the presidential elections crisis.
According Ben Parr, it was impressive how charity text message campaign raised more than $10 million for Haiti victim relief. He enlightened that social media tools are breaking through China’s great firewall.
I wouldn’t think that social media tools (Facebook, Twitter, Youtube, Blog, etc) are replacing traditional media, but rather; they have taken the world of communication to a whole new level. Leave a comment telling me what you think of social media’s role in society.
Abaya Sekou Sannor
Sunday, December 19, 2010
Kean University Marketing Students Here is Something to Think About
Dominos Pizza on the Today Show - Workers fired for Dominos prank videohttp://www.youtube.com/watch?v=xaNuE3DsJHM&NR=1
My social media case was about the 2009 Domino’s Pizza scandal. The video shows one domino’s pizza employee contaminating food as his coworker video tapes and enjoys the malicious act. The reach of this video is of global proportions, it damaged the reputation of Domino’s Pizza worldwide. The store where this happened was closed but the impact of this video affected the entire franchise. Even if this was an isolated incident, after watching this video millions of people will refrain from buying at Domino’s Pizza. Such a foolish mistake resulted in a lot of damage and criminal prosecution.
There is really no method that will prevent incidents like the above described will not continue to happen other than being more careful when hiring employees. Social media channels are great to advertise and promote products, but at the same time they are equally effective to damage and reduce the popularity of any business at any given time.
Orcania Burgos
My social media case was about the 2009 Domino’s Pizza scandal. The video shows one domino’s pizza employee contaminating food as his coworker video tapes and enjoys the malicious act. The reach of this video is of global proportions, it damaged the reputation of Domino’s Pizza worldwide. The store where this happened was closed but the impact of this video affected the entire franchise. Even if this was an isolated incident, after watching this video millions of people will refrain from buying at Domino’s Pizza. Such a foolish mistake resulted in a lot of damage and criminal prosecution.
There is really no method that will prevent incidents like the above described will not continue to happen other than being more careful when hiring employees. Social media channels are great to advertise and promote products, but at the same time they are equally effective to damage and reduce the popularity of any business at any given time.
Orcania Burgos
News Commentary: “Which site would be better for Kean University marketing students to post their business ad?”
My article was “When it Comes To Marketing, Twitter Destroys Facebook,”
http://www.businessinsider.com/twitter-destroys-facebook-2010-12.
This article is based on a study conducted by Social Twist which makes a comparison between facebook and twitter. The author provides a series of pros and cons for using each websites and reaches the conclusion that using twitter is a much better marketing choice than facebook. According to the author twitter offers more return on investment, reaches a more specific audience and consumer bases, and avails itself with a technologically sophisticated audience. On the other hand, facebook’s biggest asset, its large social media traffic, is also considered as a negative point because many of the users are not target consumers.
In my opinion, twitter looks like a more professional site and facebooks like a more social site. At the same time however if I had to advertise a product I would still go for facebook since it is a much bigger site. However, I also think that instead of choosing between sites a smarter idea to increase exposure levels is to post ads on as many sites as possible.
Orcania Burgos
http://www.businessinsider.com/twitter-destroys-facebook-2010-12.
This article is based on a study conducted by Social Twist which makes a comparison between facebook and twitter. The author provides a series of pros and cons for using each websites and reaches the conclusion that using twitter is a much better marketing choice than facebook. According to the author twitter offers more return on investment, reaches a more specific audience and consumer bases, and avails itself with a technologically sophisticated audience. On the other hand, facebook’s biggest asset, its large social media traffic, is also considered as a negative point because many of the users are not target consumers.
In my opinion, twitter looks like a more professional site and facebooks like a more social site. At the same time however if I had to advertise a product I would still go for facebook since it is a much bigger site. However, I also think that instead of choosing between sites a smarter idea to increase exposure levels is to post ads on as many sites as possible.
Orcania Burgos
Monday, November 29, 2010
The side you probably didn't know about Twitter
Being brand new to Twitter, I was curious to see what the hype was all about. After signing up and following my favorite superstars/personal interests such as ESPN and CNN news I noticed why it was so popular.
But what if I told you that you can use Twitter for analytical purposes such as following statistics on tweets for free?
How Can I Do This?
After reading the article "3 Ways Twitter Analysis Can Enhance Your Marketing" http://www.socialmediaexaminer.com/3-ways-twitter-analysis-can-enhance-your-marketing/ from the social media examiner, I realized it was possible to see how successful your tweets actually are.
Simply adding a + sign at the end of the URL linking consisting a bit.ly and you are in business. Popping up will be a window showing how effective your tweets are as the total traffic appears for your tweet.
The traffic details include the total number of clicks, referrers (where the reader found the tweet) and location of the reader.
As an example check out this link http://bit.ly/efhl5I+, but be sure to include the plus sign or you will go straight to the original tweet.
What I've Learned
Although not all tweets use a bit.ly link, it is possible to track the effectiveness on those which include them by simply adding a plus sign. This can be used as an effective technique to determine the target audience and where to reach them.
In addition, bit.ly offers a modified service called bit.ly Enterprise for $995 a month which is an advanced version of the bit.ly Pro. With the bit.ly Enterprise you can view more in depth data from the tweet such as real time analytics feed and an advanced dashboard.
Sean Conklin
But what if I told you that you can use Twitter for analytical purposes such as following statistics on tweets for free?
How Can I Do This?
After reading the article "3 Ways Twitter Analysis Can Enhance Your Marketing" http://www.socialmediaexaminer.com/3-ways-twitter-analysis-can-enhance-your-marketing/ from the social media examiner, I realized it was possible to see how successful your tweets actually are.
Simply adding a + sign at the end of the URL linking consisting a bit.ly and you are in business. Popping up will be a window showing how effective your tweets are as the total traffic appears for your tweet.
The traffic details include the total number of clicks, referrers (where the reader found the tweet) and location of the reader.
As an example check out this link http://bit.ly/efhl5I+, but be sure to include the plus sign or you will go straight to the original tweet.
What I've Learned
Although not all tweets use a bit.ly link, it is possible to track the effectiveness on those which include them by simply adding a plus sign. This can be used as an effective technique to determine the target audience and where to reach them.
In addition, bit.ly offers a modified service called bit.ly Enterprise for $995 a month which is an advanced version of the bit.ly Pro. With the bit.ly Enterprise you can view more in depth data from the tweet such as real time analytics feed and an advanced dashboard.
Sean Conklin
Sunday, November 28, 2010
Facebook shut down pages !
Imagine finding out at your surprise that our class blog, Innovative Marketing @ Kean University, was shut down and then later reinstated after couple of days by Google.
And there you were asking questions like - what really happened? “I mean, what did we do to deserve this?” asked the other guy. Of course, we couldn’t wait to get some answers from our master of social media - professor Perri.
As we waited to hear from the professor why our favorite class blog was treated like a thing of less value, a classmate alleged that Google received complaints from Kean University that our class blog had engaged in an activity that wasn’t within the sites rules.
Wow! This must be the craziest thing to imagine you would like to think. But here’s the point: can an institution like a government gets Facebook to close down pages of political or social activists?
That was the question I asked myself when I read the article “Egypt Facebook vanish before vote: members”, and I thought I should share it with the class. Were the pages shut down and then reinstated before or after investigation by Facebook?
But wait..., it could be just another proof of how effective social media has become and that sometimes some big institutions can’t stand it. Please let me know what’s your take on the article.
Abaya Sannor
Friday, November 26, 2010
AlumWire – Facebook Meets LinkedIn.
AlumWire is a new social network designed to create professional opportunities for college students, alumni and faculty members. As far as I’m aware, you need a .edu email address or an invite to sign up. You can also log in with your Facebook account details – another good use of the Facebook API. The service began at Harvard University and the University of California, Berkeley, and over 1000 US colleges are supported. Employers can use the network for recruiting, and students can use it to connect professionally.
Simply put, Alumwire is Facebook with business networking: you create a profile, add a resume and join business-related networks. There’s also a calendar and messaging. But the problem it faces (and the main reason it definitely won’t take off, aside from a lightweight feature set) is the same as many of the services that support the Facebook API: it would be trivial for Facebook to add this stuff if they wanted to. What’s more, Facebook is already being used by employers, whether the students like it or not. That said, the growing number of services adding support for the Facebook API can only be a good thing: perhaps one day we’ll see a killer service built on it that Facebook decides to snap up and integrate into the core product.
Saheed.
Boy Meets Girl: How Facebook Functions In Modern Romance.
There’s no denying that Facebook has had an impact on the way the younger set flirt, fall in love and break up. Now,Seventeen magazine has released a study that depicts just what kind of repercussions the social networking site has had on modern courtship.
“Teens are incredibly social, and Facebook plays a huge role in their love lives,” says Ann Shoket, editor-in-chief of Seventeenmagazine.
According to the study — which polled 10,000 guys and girls ages 16 to 21 — Facebook plays an important part in how amorous teens make a connection. Within one week of meeting a new person, 79% of people click “friend,” and after adding a new friend; 60% of people stalk their crush’s profile once a day (40% check in on their would-be soulmate several times a day). Moreover, contrary to beliefs that social networking is erroding interpersonal communication, 72% of those surveyed said that talking to someone online brings you closer to them IRL.
After Presenting my case study the last class, I found all the opinions and thoughts interesting on the subject of how teens use facebook to find love and stalk one another.
Saheed.
News Commentary Sign-up
I am signing up to bring in news commentary for -11/29 and 12/6. Already done with my "case preview" (Ref: Old Spice)
Thank you
Alexander Mathew
Thank you
Alexander Mathew
Wednesday, November 24, 2010
HAPPY THANKSGIVING!!!
Hey Everyone,
I just wanted to take a few minutes to wish you all a very Happy Thanksgiving.
I hope that all of you have a wonderful day in company of family and friends and
surrounded by love, laugh and prosperity!!!
HAPPY HOLIDAYS!!!
Mariana Alfonzo
I just wanted to take a few minutes to wish you all a very Happy Thanksgiving.
I hope that all of you have a wonderful day in company of family and friends and
surrounded by love, laugh and prosperity!!!
HAPPY HOLIDAYS!!!
Mariana Alfonzo
Saturday, November 20, 2010
Who's Tracking My Social Media Posts?
YouTube
Having used YouTube over the last 4 years I have noticed the changes the video search engine has gone through. But none more than what stood out with the YouTube analytics. We always hear about "Oh, such and such video got a million hits!" I wondered too and then it just passed as a thought. We all moved on to the next "YouTube phenom" with two million hits.
Who's Watching?
Well- who's watching that video? What countries is your video being watched in? Who likes it and who dislikes it? What demographic of users are watching your video? When onwards did your video start getting attention? These were all questions that remained unanswered till YouTube inserted the "Like and Dislike" button under every video be it user generated or sponsored ones. So now we know how much of an audience our video has. Congratulations,buzz has been created!
YouTube Analytics
That was a small step. But, YouTube being smart took it to the next level. All hail analytics. The analytics on today's YouTube page is a tiny button (see picture insert below) that allows any user with a click to have all those previously mentioned questions answered in an instant. Not to mention, for corporations it comes as a huge tool to see how effective their social media campaigns are and who they might be missing.
Having used YouTube over the last 4 years I have noticed the changes the video search engine has gone through. But none more than what stood out with the YouTube analytics. We always hear about "Oh, such and such video got a million hits!" I wondered too and then it just passed as a thought. We all moved on to the next "YouTube phenom" with two million hits.
Who's Watching?
Well- who's watching that video? What countries is your video being watched in? Who likes it and who dislikes it? What demographic of users are watching your video? When onwards did your video start getting attention? These were all questions that remained unanswered till YouTube inserted the "Like and Dislike" button under every video be it user generated or sponsored ones. So now we know how much of an audience our video has. Congratulations,buzz has been created!
YouTube Analytics
That was a small step. But, YouTube being smart took it to the next level. All hail analytics. The analytics on today's YouTube page is a tiny button (see picture insert below) that allows any user with a click to have all those previously mentioned questions answered in an instant. Not to mention, for corporations it comes as a huge tool to see how effective their social media campaigns are and who they might be missing.
Alexander Mathew
Monday, November 15, 2010
Blog with Kean University
Kean University offers a wide range of courses which will allow Kean students to have a better understanding of social media tools.
During my experience here at Kean University, I have learned the meaning of social media along with digital writing skills.
For example, I never knew that blogging relates to social media.
The marketing and social media classes available here at Kean University are considered to be a great learning experience especially for the upcoming generation.
Personally, I would recommend this marketing course as a requirement because of how useful social media is today.
Kashanna Johnson
During my experience here at Kean University, I have learned the meaning of social media along with digital writing skills.
For example, I never knew that blogging relates to social media.
The marketing and social media classes available here at Kean University are considered to be a great learning experience especially for the upcoming generation.
Personally, I would recommend this marketing course as a requirement because of how useful social media is today.
Kashanna Johnson
GeT ALL THE LATTEST NEWS ON HIGH SCHOOL COLLEGE AND NBA BASKETBALL
One site that i follow almosrt religiously is Rival.com It keeps me alert with all the latest news that are going around through basketball whether its is from high school at the way to the pros.
it follows the early procces of thousands of prospects as they go though the process of recruitment to colleges and the ultimately being drafted to pro teams. the web site allows users to rank these prospects and blog comments on them.
The page uses great ditigal writing to draw good attention by putting Eye-catching headlines. for example "RODLIN PIERRE HAS WHAT IT TAKES TO BE THE #1 PICK IN THIS YEARS DRAFT" just an example but the editors on this site do a great job on that. i first was involed with this website when my cousin became a national prospect years ago. then more and more of family members and friends i knew became prospects with a rivals profile. this site does a great job in tracking elite h.s. basketball players in the country and follows them though out the years on their college recruiting process and if good enough their professional playing process
over the years the site have become bigger and bigger to the point that it was purchased my Yahoo a few years ago..
Rodlin PIERRE
it follows the early procces of thousands of prospects as they go though the process of recruitment to colleges and the ultimately being drafted to pro teams. the web site allows users to rank these prospects and blog comments on them.
The page uses great ditigal writing to draw good attention by putting Eye-catching headlines. for example "RODLIN PIERRE HAS WHAT IT TAKES TO BE THE #1 PICK IN THIS YEARS DRAFT" just an example but the editors on this site do a great job on that. i first was involed with this website when my cousin became a national prospect years ago. then more and more of family members and friends i knew became prospects with a rivals profile. this site does a great job in tracking elite h.s. basketball players in the country and follows them though out the years on their college recruiting process and if good enough their professional playing process
over the years the site have become bigger and bigger to the point that it was purchased my Yahoo a few years ago..
Rodlin PIERRE
increasing SEO to our blog
2 ideas that i have on increasing SEO to our blog site are
1. Using FaceBook.
Using Facebook can increase the blog SEO because of the popularity of the Facebook site. By increasing the SEO using Facebook we can set a group about our blog. (Ive seen that by doing so it comes up once you have type it on Google. i see that it comes very useful as a promotional tool for up and coming companies).
2. More Visits More Popularity.
based on my experience during my time playing basketball here at Kean University, and on our game recaps and box-score that are sent out throughout the internet i notice that the game that were more searched for was the game results that were more popular and a lot easier to find as the day progressed. So it would be wise to visit an edit our blog as mush as possible.
Rodlin Pierre
1. Using FaceBook.
Using Facebook can increase the blog SEO because of the popularity of the Facebook site. By increasing the SEO using Facebook we can set a group about our blog. (Ive seen that by doing so it comes up once you have type it on Google. i see that it comes very useful as a promotional tool for up and coming companies).
2. More Visits More Popularity.
based on my experience during my time playing basketball here at Kean University, and on our game recaps and box-score that are sent out throughout the internet i notice that the game that were more searched for was the game results that were more popular and a lot easier to find as the day progressed. So it would be wise to visit an edit our blog as mush as possible.
Rodlin Pierre
Wednesday, November 10, 2010
Social Media Mkt Class@Kean University!
Facebook Ad?
The only issue with a Facebook ad however is that Facebook charges a rate to post on their site. You can choose how much to budget but there is a fee involved. Thus my search to optimize and boost our blog's searchability stopped! :( Sorry, I am a student and maybe Kean's Marketing Department could take up charge to try marketing to its students via Facebook.
Tweeting Kean U Talk 2 Me:
I took the time to tweet our blog's link on toTwitter. I plan on leaving it up there till I find something better to tweet about :)
The Result?
I am not claiming credit for this Google ranking. No, not at all. I believe our combined efforts "as a class" helped boost our blog to the top of a Google search.
Type in "Kean University Social Media Blog" and we have the top 2 rankings in Google's search. I say this is a significant boost from back in Sep-Oct when we had to browse past page 6 on Google to get to one of our posts and the blog. Good job class!!
Next stop- Putting our blog online on to Kean's homepage (or) the Marketing Department homepage. That's for my second attempt! :)
Alexander Mathew
So I have been reading everyone's post and thought I'd try out something a little different myself. Having been on Facebook for a while now I have many a time clicked on ads that showed up along the side of the web page everytime I refreshed the page. So I said, maybe I'd try and put one up for our blog too! Here's a snapshot of what could be the potential "look" for our ad were it on Facebook.
However, what I was impressed with was how Facebook gave me "market reach" for the ad:
The only issue with a Facebook ad however is that Facebook charges a rate to post on their site. You can choose how much to budget but there is a fee involved. Thus my search to optimize and boost our blog's searchability stopped! :( Sorry, I am a student and maybe Kean's Marketing Department could take up charge to try marketing to its students via Facebook.
Tweeting Kean U Talk 2 Me:
I took the time to tweet our blog's link on toTwitter. I plan on leaving it up there till I find something better to tweet about :)
The Result?
I am not claiming credit for this Google ranking. No, not at all. I believe our combined efforts "as a class" helped boost our blog to the top of a Google search.
Type in "Kean University Social Media Blog" and we have the top 2 rankings in Google's search. I say this is a significant boost from back in Sep-Oct when we had to browse past page 6 on Google to get to one of our posts and the blog. Good job class!!
Next stop- Putting our blog online on to Kean's homepage (or) the Marketing Department homepage. That's for my second attempt! :)
Alexander Mathew
Tuesday, November 9, 2010
Increasing the SEO of the Social Media Class at Kean University
To increase the SEO of the social media class at Kean University in order to boost its online traffic volume I changed the title of my last blog and I came up with a more searchable title.
In addition, I shortened the description of the post including key words easily recognized by Google. For example I used the word digital and the word writing, both of which were not in the original description.
Orcania Burgos
In addition, I shortened the description of the post including key words easily recognized by Google. For example I used the word digital and the word writing, both of which were not in the original description.
Orcania Burgos
Monday, November 8, 2010
Successful digital writer - The New York Time
With over one hundred years of printing history, keeping up with times, one of New York’s greatest news paper has gone digital. Not only is this website a wonderful source of information, it is also very well structured and concise. The news articles and reports are presented with the highest level of efficiency and sophistication. This website does a great job at catching the reader’s attention because it is neither repetitive nor boring, it is actually entertaining and challenging while easy to explore. In addition, the site provides the readers with a large variety of choices and features that cater to basically the interests of people from all walks of life.
The New York Times website continuously undergoes updates and modifications. A lot of readers have expressed their opinions, criticism, and suggestions through the years allowing the site to grow and improve. I feel it a little out place for someone like me who is not an expert editor or blogger, to attempt to change such a prestigious and successful website. However, there are two thing that if left to my whim I would change in an instant about the site. I want to explain that this is only from a reader’s point of view only. I would first separate the ads from the news, probably by confining all the advertisement to the classified section. Secondly I would eliminate subscription making it completely free for all users alike. Other than these two unrealistic modifications I think the site it is a great site.
Orcania Burgos
The New York Times website continuously undergoes updates and modifications. A lot of readers have expressed their opinions, criticism, and suggestions through the years allowing the site to grow and improve. I feel it a little out place for someone like me who is not an expert editor or blogger, to attempt to change such a prestigious and successful website. However, there are two thing that if left to my whim I would change in an instant about the site. I want to explain that this is only from a reader’s point of view only. I would first separate the ads from the news, probably by confining all the advertisement to the classified section. Secondly I would eliminate subscription making it completely free for all users alike. Other than these two unrealistic modifications I think the site it is a great site.
Orcania Burgos
The Power of the Average User
Last week I presented the Honda Crosstour Facebook crisis with a few unanswered questions, I do apologize. These two sites regarded my discussion http://www.autoblog.com/2009/09/03/honda-purges-some-comments-from-crosstour-facebook-page/ and http://www.autoblog.com/2009/09/04/honda-updates-crosstour-facebook-page-with-official-response/
However, I took the liberty to see if the Facebook page was still up and if anything was changed. The answer is yes and yes. Here is the link to the up to date Honda Accord Crosstour page http://www.facebook.com/home.php?#!/hondacrosstour
Following the deletion of several negative and misrepresented comments, the Facebook page still exists and is "liked" by 11,298 Facebook fans to date.
However, there are still those who bash the vehicle and the comments remain on the page. Most are senseless vague remarks, although some users such as Josh Hotles on October 26th, 2010 exhibit true complaints that can be addressed by Honda for future reference.
Honda has added 14 interior photos and 6 more exterior photos. In addition, users can add photos of their car which may include custom paint jobs or other unique work done to their car.
Leaving the Facebook page up allows Honda to receive direct criticism for free. While the Accord Crosstour 2010 may go down as a failure; Honda is most definitely considering and appreciating Facebook user comments. as they help improve the Crosstour or even consider other models.
Hope this has resolved your unanswered questions.
Sean Conklin
http://keansocialmedia.blogspot.com/
However, I took the liberty to see if the Facebook page was still up and if anything was changed. The answer is yes and yes. Here is the link to the up to date Honda Accord Crosstour page http://www.facebook.com/home.php?#!/hondacrosstour
Following the deletion of several negative and misrepresented comments, the Facebook page still exists and is "liked" by 11,298 Facebook fans to date.
However, there are still those who bash the vehicle and the comments remain on the page. Most are senseless vague remarks, although some users such as Josh Hotles on October 26th, 2010 exhibit true complaints that can be addressed by Honda for future reference.
Honda has added 14 interior photos and 6 more exterior photos. In addition, users can add photos of their car which may include custom paint jobs or other unique work done to their car.
Leaving the Facebook page up allows Honda to receive direct criticism for free. While the Accord Crosstour 2010 may go down as a failure; Honda is most definitely considering and appreciating Facebook user comments. as they help improve the Crosstour or even consider other models.
Hope this has resolved your unanswered questions.
Sean Conklin
http://keansocialmedia.blogspot.com/
"If You Build They Will Come"
During this past week we were to focus on increasing or SEO(search engine optimization) to generate more traffic on our blog. While thinking of different ideas on what I can do to help our blog, for some reason the movie "Field of Dreams" kept popping in my head.
If you ever saw the movie you know it has nothing to do with a blog or even Internet, it tells a story about a man who basically is told to build a baseball field first and wouldn't have to worry about finding people to use it because they would come on their own.
Basically we have to do the same thing. If we build on to our SEO it will create an easier path to our blog which would generate more traffic, hence the tittle.
We can do this by; putting common search words in our tittle, linking websites on our blog post, posting more pictures, and linking this blog to our facebook or any other social media.
Country Music and Blogging to Help Rank on Google!
SEO aka Search Engine Optimization is what our #Kean University marketing for social media class is trying to increase for our blog known as Kean U Talk 2 Me and to help, I have added a link to our blog on my twitter page. If you haven't checked out twitter at all, give it a look.
I also changed my headline from last week's post and included the words social media.
There are a few different ways to increase the SEO for a blog or a web site including:
And for one current event, as I write this post, I am listening to country music and just heard a few commercials for the CMA Awards, which will be held this Wednesday on ABC. I know I'll be watching.
Thomas Cassidy
I also changed my headline from last week's post and included the words social media.
There are a few different ways to increase the SEO for a blog or a web site including:
- using words that are highly searched (such as social media for example)
- including pictures in posts
- keeping blogs updated on a regular basis
- talking about current events.
And for one current event, as I write this post, I am listening to country music and just heard a few commercials for the CMA Awards, which will be held this Wednesday on ABC. I know I'll be watching.
Thomas Cassidy
Subscribe to:
Posts (Atom)