Hey Everyone,
I just wanted to take a few minutes to wish you all a very Happy Thanksgiving.
I hope that all of you have a wonderful day in company of family and friends and
surrounded by love, laugh and prosperity!!!
HAPPY HOLIDAYS!!!
Mariana Alfonzo
Wednesday, November 24, 2010
Saturday, November 20, 2010
Who's Tracking My Social Media Posts?
YouTube
Having used YouTube over the last 4 years I have noticed the changes the video search engine has gone through. But none more than what stood out with the YouTube analytics. We always hear about "Oh, such and such video got a million hits!" I wondered too and then it just passed as a thought. We all moved on to the next "YouTube phenom" with two million hits.
Who's Watching?
Well- who's watching that video? What countries is your video being watched in? Who likes it and who dislikes it? What demographic of users are watching your video? When onwards did your video start getting attention? These were all questions that remained unanswered till YouTube inserted the "Like and Dislike" button under every video be it user generated or sponsored ones. So now we know how much of an audience our video has. Congratulations,buzz has been created!
YouTube Analytics
That was a small step. But, YouTube being smart took it to the next level. All hail analytics. The analytics on today's YouTube page is a tiny button (see picture insert below) that allows any user with a click to have all those previously mentioned questions answered in an instant. Not to mention, for corporations it comes as a huge tool to see how effective their social media campaigns are and who they might be missing.
Having used YouTube over the last 4 years I have noticed the changes the video search engine has gone through. But none more than what stood out with the YouTube analytics. We always hear about "Oh, such and such video got a million hits!" I wondered too and then it just passed as a thought. We all moved on to the next "YouTube phenom" with two million hits.
Who's Watching?
Well- who's watching that video? What countries is your video being watched in? Who likes it and who dislikes it? What demographic of users are watching your video? When onwards did your video start getting attention? These were all questions that remained unanswered till YouTube inserted the "Like and Dislike" button under every video be it user generated or sponsored ones. So now we know how much of an audience our video has. Congratulations,buzz has been created!
YouTube Analytics
That was a small step. But, YouTube being smart took it to the next level. All hail analytics. The analytics on today's YouTube page is a tiny button (see picture insert below) that allows any user with a click to have all those previously mentioned questions answered in an instant. Not to mention, for corporations it comes as a huge tool to see how effective their social media campaigns are and who they might be missing.
Alexander Mathew
Monday, November 15, 2010
Blog with Kean University
Kean University offers a wide range of courses which will allow Kean students to have a better understanding of social media tools.
During my experience here at Kean University, I have learned the meaning of social media along with digital writing skills.
For example, I never knew that blogging relates to social media.
The marketing and social media classes available here at Kean University are considered to be a great learning experience especially for the upcoming generation.
Personally, I would recommend this marketing course as a requirement because of how useful social media is today.
Kashanna Johnson
During my experience here at Kean University, I have learned the meaning of social media along with digital writing skills.
For example, I never knew that blogging relates to social media.
The marketing and social media classes available here at Kean University are considered to be a great learning experience especially for the upcoming generation.
Personally, I would recommend this marketing course as a requirement because of how useful social media is today.
Kashanna Johnson
GeT ALL THE LATTEST NEWS ON HIGH SCHOOL COLLEGE AND NBA BASKETBALL
One site that i follow almosrt religiously is Rival.com It keeps me alert with all the latest news that are going around through basketball whether its is from high school at the way to the pros.
it follows the early procces of thousands of prospects as they go though the process of recruitment to colleges and the ultimately being drafted to pro teams. the web site allows users to rank these prospects and blog comments on them.
The page uses great ditigal writing to draw good attention by putting Eye-catching headlines. for example "RODLIN PIERRE HAS WHAT IT TAKES TO BE THE #1 PICK IN THIS YEARS DRAFT" just an example but the editors on this site do a great job on that. i first was involed with this website when my cousin became a national prospect years ago. then more and more of family members and friends i knew became prospects with a rivals profile. this site does a great job in tracking elite h.s. basketball players in the country and follows them though out the years on their college recruiting process and if good enough their professional playing process
over the years the site have become bigger and bigger to the point that it was purchased my Yahoo a few years ago..
Rodlin PIERRE
it follows the early procces of thousands of prospects as they go though the process of recruitment to colleges and the ultimately being drafted to pro teams. the web site allows users to rank these prospects and blog comments on them.
The page uses great ditigal writing to draw good attention by putting Eye-catching headlines. for example "RODLIN PIERRE HAS WHAT IT TAKES TO BE THE #1 PICK IN THIS YEARS DRAFT" just an example but the editors on this site do a great job on that. i first was involed with this website when my cousin became a national prospect years ago. then more and more of family members and friends i knew became prospects with a rivals profile. this site does a great job in tracking elite h.s. basketball players in the country and follows them though out the years on their college recruiting process and if good enough their professional playing process
over the years the site have become bigger and bigger to the point that it was purchased my Yahoo a few years ago..
Rodlin PIERRE
increasing SEO to our blog
2 ideas that i have on increasing SEO to our blog site are
1. Using FaceBook.
Using Facebook can increase the blog SEO because of the popularity of the Facebook site. By increasing the SEO using Facebook we can set a group about our blog. (Ive seen that by doing so it comes up once you have type it on Google. i see that it comes very useful as a promotional tool for up and coming companies).
2. More Visits More Popularity.
based on my experience during my time playing basketball here at Kean University, and on our game recaps and box-score that are sent out throughout the internet i notice that the game that were more searched for was the game results that were more popular and a lot easier to find as the day progressed. So it would be wise to visit an edit our blog as mush as possible.
Rodlin Pierre
1. Using FaceBook.
Using Facebook can increase the blog SEO because of the popularity of the Facebook site. By increasing the SEO using Facebook we can set a group about our blog. (Ive seen that by doing so it comes up once you have type it on Google. i see that it comes very useful as a promotional tool for up and coming companies).
2. More Visits More Popularity.
based on my experience during my time playing basketball here at Kean University, and on our game recaps and box-score that are sent out throughout the internet i notice that the game that were more searched for was the game results that were more popular and a lot easier to find as the day progressed. So it would be wise to visit an edit our blog as mush as possible.
Rodlin Pierre
Wednesday, November 10, 2010
Social Media Mkt Class@Kean University!
Facebook Ad?
The only issue with a Facebook ad however is that Facebook charges a rate to post on their site. You can choose how much to budget but there is a fee involved. Thus my search to optimize and boost our blog's searchability stopped! :( Sorry, I am a student and maybe Kean's Marketing Department could take up charge to try marketing to its students via Facebook.
Tweeting Kean U Talk 2 Me:
I took the time to tweet our blog's link on toTwitter. I plan on leaving it up there till I find something better to tweet about :)
The Result?
I am not claiming credit for this Google ranking. No, not at all. I believe our combined efforts "as a class" helped boost our blog to the top of a Google search.
Type in "Kean University Social Media Blog" and we have the top 2 rankings in Google's search. I say this is a significant boost from back in Sep-Oct when we had to browse past page 6 on Google to get to one of our posts and the blog. Good job class!!
Next stop- Putting our blog online on to Kean's homepage (or) the Marketing Department homepage. That's for my second attempt! :)
Alexander Mathew
So I have been reading everyone's post and thought I'd try out something a little different myself. Having been on Facebook for a while now I have many a time clicked on ads that showed up along the side of the web page everytime I refreshed the page. So I said, maybe I'd try and put one up for our blog too! Here's a snapshot of what could be the potential "look" for our ad were it on Facebook.
However, what I was impressed with was how Facebook gave me "market reach" for the ad:
The only issue with a Facebook ad however is that Facebook charges a rate to post on their site. You can choose how much to budget but there is a fee involved. Thus my search to optimize and boost our blog's searchability stopped! :( Sorry, I am a student and maybe Kean's Marketing Department could take up charge to try marketing to its students via Facebook.
Tweeting Kean U Talk 2 Me:
I took the time to tweet our blog's link on toTwitter. I plan on leaving it up there till I find something better to tweet about :)
The Result?
I am not claiming credit for this Google ranking. No, not at all. I believe our combined efforts "as a class" helped boost our blog to the top of a Google search.
Type in "Kean University Social Media Blog" and we have the top 2 rankings in Google's search. I say this is a significant boost from back in Sep-Oct when we had to browse past page 6 on Google to get to one of our posts and the blog. Good job class!!
Next stop- Putting our blog online on to Kean's homepage (or) the Marketing Department homepage. That's for my second attempt! :)
Alexander Mathew
Tuesday, November 9, 2010
Increasing the SEO of the Social Media Class at Kean University
To increase the SEO of the social media class at Kean University in order to boost its online traffic volume I changed the title of my last blog and I came up with a more searchable title.
In addition, I shortened the description of the post including key words easily recognized by Google. For example I used the word digital and the word writing, both of which were not in the original description.
Orcania Burgos
In addition, I shortened the description of the post including key words easily recognized by Google. For example I used the word digital and the word writing, both of which were not in the original description.
Orcania Burgos
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