With over one hundred years of printing history, keeping up with times, one of New York’s greatest news paper has gone digital. Not only is this website a wonderful source of information, it is also very well structured and concise. The news articles and reports are presented with the highest level of efficiency and sophistication. This website does a great job at catching the reader’s attention because it is neither repetitive nor boring, it is actually entertaining and challenging while easy to explore. In addition, the site provides the readers with a large variety of choices and features that cater to basically the interests of people from all walks of life.
The New York Times website continuously undergoes updates and modifications. A lot of readers have expressed their opinions, criticism, and suggestions through the years allowing the site to grow and improve. I feel it a little out place for someone like me who is not an expert editor or blogger, to attempt to change such a prestigious and successful website. However, there are two thing that if left to my whim I would change in an instant about the site. I want to explain that this is only from a reader’s point of view only. I would first separate the ads from the news, probably by confining all the advertisement to the classified section. Secondly I would eliminate subscription making it completely free for all users alike. Other than these two unrealistic modifications I think the site it is a great site.
Orcania Burgos
Monday, November 8, 2010
The Power of the Average User
Last week I presented the Honda Crosstour Facebook crisis with a few unanswered questions, I do apologize. These two sites regarded my discussion http://www.autoblog.com/2009/09/03/honda-purges-some-comments-from-crosstour-facebook-page/ and http://www.autoblog.com/2009/09/04/honda-updates-crosstour-facebook-page-with-official-response/
However, I took the liberty to see if the Facebook page was still up and if anything was changed. The answer is yes and yes. Here is the link to the up to date Honda Accord Crosstour page http://www.facebook.com/home.php?#!/hondacrosstour
Following the deletion of several negative and misrepresented comments, the Facebook page still exists and is "liked" by 11,298 Facebook fans to date.
However, there are still those who bash the vehicle and the comments remain on the page. Most are senseless vague remarks, although some users such as Josh Hotles on October 26th, 2010 exhibit true complaints that can be addressed by Honda for future reference.
Honda has added 14 interior photos and 6 more exterior photos. In addition, users can add photos of their car which may include custom paint jobs or other unique work done to their car.
Leaving the Facebook page up allows Honda to receive direct criticism for free. While the Accord Crosstour 2010 may go down as a failure; Honda is most definitely considering and appreciating Facebook user comments. as they help improve the Crosstour or even consider other models.
Hope this has resolved your unanswered questions.
Sean Conklin
http://keansocialmedia.blogspot.com/
However, I took the liberty to see if the Facebook page was still up and if anything was changed. The answer is yes and yes. Here is the link to the up to date Honda Accord Crosstour page http://www.facebook.com/home.php?#!/hondacrosstour
Following the deletion of several negative and misrepresented comments, the Facebook page still exists and is "liked" by 11,298 Facebook fans to date.
However, there are still those who bash the vehicle and the comments remain on the page. Most are senseless vague remarks, although some users such as Josh Hotles on October 26th, 2010 exhibit true complaints that can be addressed by Honda for future reference.
Honda has added 14 interior photos and 6 more exterior photos. In addition, users can add photos of their car which may include custom paint jobs or other unique work done to their car.
Leaving the Facebook page up allows Honda to receive direct criticism for free. While the Accord Crosstour 2010 may go down as a failure; Honda is most definitely considering and appreciating Facebook user comments. as they help improve the Crosstour or even consider other models.
Hope this has resolved your unanswered questions.
Sean Conklin
http://keansocialmedia.blogspot.com/
"If You Build They Will Come"
During this past week we were to focus on increasing or SEO(search engine optimization) to generate more traffic on our blog. While thinking of different ideas on what I can do to help our blog, for some reason the movie "Field of Dreams" kept popping in my head.
If you ever saw the movie you know it has nothing to do with a blog or even Internet, it tells a story about a man who basically is told to build a baseball field first and wouldn't have to worry about finding people to use it because they would come on their own.
Basically we have to do the same thing. If we build on to our SEO it will create an easier path to our blog which would generate more traffic, hence the tittle.
We can do this by; putting common search words in our tittle, linking websites on our blog post, posting more pictures, and linking this blog to our facebook or any other social media.
Country Music and Blogging to Help Rank on Google!
SEO aka Search Engine Optimization is what our #Kean University marketing for social media class is trying to increase for our blog known as Kean U Talk 2 Me and to help, I have added a link to our blog on my twitter page. If you haven't checked out twitter at all, give it a look.
I also changed my headline from last week's post and included the words social media.
There are a few different ways to increase the SEO for a blog or a web site including:
And for one current event, as I write this post, I am listening to country music and just heard a few commercials for the CMA Awards, which will be held this Wednesday on ABC. I know I'll be watching.
Thomas Cassidy
I also changed my headline from last week's post and included the words social media.
There are a few different ways to increase the SEO for a blog or a web site including:
- using words that are highly searched (such as social media for example)
- including pictures in posts
- keeping blogs updated on a regular basis
- talking about current events.
And for one current event, as I write this post, I am listening to country music and just heard a few commercials for the CMA Awards, which will be held this Wednesday on ABC. I know I'll be watching.
Thomas Cassidy
Facebook Got Me Here!
Today I was trying to think of ideas to increase SEO for our blog.
The first things that came to mind were:
The first things that came to mind were:
- change the headlines
- change the name of our blog
- add more images
- use more searchable words
Then, I went to search us on google (just like Kelly did) and also came across Alexander's blog about Facebook.
which made me realize that what we need to do is link to or mentioned websites that are extremely well known in our blog posting .i.g. Facebook, twitter etc.
That way when people are searching those type of websites, our blog would also come up.
We have to keep in mind, that if our SEO increases, our responsibility as bloggers does too.
We need to keep improving our blogging, keep making our blog interesting so that more readers would search us and join us in this blogging journey.
Mariana Alfonzo
#Kean University Marketing Students
Traffic: The Good Kind!
The usage of excellent Search Engine Optimization (SEO) is key to drive users to our blog. In the simplest terms your personal site will not succeed without it.
While searching for my subject through Google, Yahoo or wherever, I seldom scroll past the third or fourth page.
With that in mind I am missing hundreds, thousands, or even millions of potential suitable sites whose data is simply going to waste.
I tried searching for our blog using a few terms the common Kean University student may use and it was rather difficult to find our blog.
In fact, to be quite honest I found several other useful blogs that would be sufficient for a Kean/college bound student, so the search ultimately has ended without our blog receiving any traffic.
So...What can be done to increase traffic?
While searching for my subject through Google, Yahoo or wherever, I seldom scroll past the third or fourth page.
With that in mind I am missing hundreds, thousands, or even millions of potential suitable sites whose data is simply going to waste.
I tried searching for our blog using a few terms the common Kean University student may use and it was rather difficult to find our blog.
In fact, to be quite honest I found several other useful blogs that would be sufficient for a Kean/college bound student, so the search ultimately has ended without our blog receiving any traffic.
So...What can be done to increase traffic?
- Adjust the site URL to the suitable target audience to a more specific yet concise URL
- Create more inbound links to our blog
- Make sure every blog post and comment contains a link back to our blog. The more URL's listed the more the search engine server recognizes our site.
- For each blog entry identify a few key labels to what the general idea of the article is. (Labels are located in the bottom right hand corner of new blog post)
Driving traffic is the most important step to SEO. After reaching users it is vital we maintain the users we have acquired by keeping our blog active through daily posts and comments.
We can start driving traffic today by putting ourselves out there so to speak by attaching our link to social websites such as Facebook and Twitter. In addition following comments we may add to blogs attaching our blog link is essential to increase traffic and recognization.
Sean Conklin
Facebook Brought Me Here...
I was checking out our blog's searchability on Goolge today...
When I typed in "Kean u Talk 2 Me" a posting by Alexander Mathew about Facebook brought our blog up on Goolge!
In the number 7 spot-- First Page!
I know a lot of us are using the key ingredients to good digital writing, and I feel that this post brought up our rankings on Google because Mathew embedded two links and used searchable key words in his posting.
Hopefully a very simple way for us as a class to increase our blog's searchability is to follow Mathew's lead and:
--Kelly Duncan
#Kean University Marketing For Social Media
When I typed in "Kean u Talk 2 Me" a posting by Alexander Mathew about Facebook brought our blog up on Goolge!
In the number 7 spot-- First Page!
I know a lot of us are using the key ingredients to good digital writing, and I feel that this post brought up our rankings on Google because Mathew embedded two links and used searchable key words in his posting.
Hopefully a very simple way for us as a class to increase our blog's searchability is to follow Mathew's lead and:
- incorporate urls
- Use key words
- and blogging about current news topics to increase our traffic.
--Kelly Duncan
#Kean University Marketing For Social Media
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